Realtors / Real Estate
Neighborhood Farming
Own a neighborhood by rewarding real engagement instead of printing more postcards.
Who they are
Every household in the area you want to own.
Why they are valuable
Farming works, but postcards cost the same whether anyone reads them or not.
How ACE is used with them
You only pay when a neighbor actually engages: opts in, watches your update, or books a valuation. The budget follows attention.
Example gift card offer
$10 card for opting in to the street report, $50 for a booked valuation.
What the consumer does
Opt in to the neighborhood report or book a valuation.
Example campaign flow
- 01You pick the farm area.
- 02ACE delivers the offer by mail, text or door hanger in your name.
- 03Neighbors opt in or book.
- 04Rewards are released on the action.
- 05You see exactly which streets are engaging.
Suggested messaging
- "What your neighbors' homes sold for, every month. Opt in and grab a coffee."
- "Curious what yours is worth? Book fifteen minutes and pick your card."