Realtors / Real Estate
Expiring Listings
Homes whose listing agreement is about to run out. Reach the owner with a gift card offer before the listing expires.
Who they are
Owners whose listing agreement is close to running out. The home is still on the market, and the clock is ticking.
Why they are valuable
They already want to sell. They have signed with an agent once, so they are willing to sign again. The only question is who reaches them first, and how.
How ACE is used with them
ACE puts a real reward in the owner's hands before you ask for anything. Instead of another cold call, you send a gift card offer tied to one small action, like watching a short video about why the home did not sell.
Example gift card offer
$25 gift card to a major retailer or their favorite coffee shop.
What the consumer does
Watch your two-minute listing review video all the way through.
Example campaign flow
- 01You pick the expiring listings you want to reach.
- 02ACE sends the offer by text, email or mail, in your name.
- 03The owner watches your video to the end.
- 04The gift card is released and you are notified.
- 05You follow up as the agent they already spent two minutes with.
Suggested messaging
- "Your listing is about to expire. Two minutes of your time, and the coffee is on me."
- "Here is what I would do differently with your home. Watch it and pick your gift card."